Customer loyalty begins with excellent service and timely delivery. Companies have come under pressure to unify their buying experience across channels, capture orders easily, and deliver them rapidly and accurately. When it comes to gauging the loyalty of an organization�s customer relationships, the Net Promoter Score survey typically represents best practice. NPS is correlated with revenue growth, and calculated based on responses to a single, simple question: How likely is it that you would recommend this company/product/service to a friend or colleague?